Content Marketing

content marketing success

8 Steps To Turbocharge Your Content Marketing Success

Helping clients after clients achieve content marketing success reaffirmed an already obvious notion for me – content marketing will never be irrelevant. To this date, I have found the strategy to be the most effective in boosting a brand’s image, awareness, and visibility. And I am surely not alone in feeling so. According to HubSpot, …

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Lead Conversion ideas

6 Lead Conversion Ideas You Should Implement On Your Website

How many websites do you review every other day? Do you purchase services from all of them? Probably not! The reason why some sites succeed in converting audience while others don’t is because of successful lead conversion tactics employed by the former. You are likely to be surprised about what lead generation tactics are more …

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types of content

Types Of Content You Should Consider At Different Stages Of A Buying Cycle

As a consumer, I often notice how methodical my buying journey is. I detect a need for something, research about it, and then purchase it. It turns out all consumers go through the same cycle.  And brands are able to influence our buying behavior through specific types of content for each stage. Here is the …

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evergreen content

7 Evergreen Content Ideas That Are Likely To Bring A Promising Flow Of Traffic

My father is a hardcore businessman. His doctrine is to invest time and money in any aspect of the business that will continue to boost ROI in the long run. More importantly, he believes it’s imperative to provide evergreen content, services, and products yet also retain freshness, interest, and relevance with your consumers. I grew …

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content audit

Conducting A Content Audit: Your Ultimate Guide

We’ve all encountered a blog that’s outdated, stale, or completely unrelated. More often than not, you abandon the site and quickly search for something more recent and relevant. That’s the thing about the digital world. People have access to tons of information, and they only want what is fresh and matches their interests. To avoid …

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viral content marketing

Viral Content Marketing – 6 Types Of Post That Are Most Likely To Go Viral

Every day we hear about viral content marketing – a new post or an image that goes wildly popular overnight. On every social platform, people jump onto the same discussion, throwing comments and opinions everywhere! All thanks to the vast digital landscape, you don’t have to be Adele, of the Jonas lot, or a Kardashian …

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perfect headline

8 Tips To Writing The Perfect Headline For Your Blog Post

That is how an average user responds to everything that appears in front of their eyes”Scan. Reject. Scan. Reject. Scan … Click!“. In social media, on blogs, everyone scans the headlines and decides whether the blog post is worth pursuing or dismissing right away.A perfect headline is extremely important to bring the reader into view an …

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