.EDU Link Building that offer you traffic, leads, links and more…

39 Comments

When it comes to me quality always precedes quantity and I have implemented the same while building link profile for SETalks. Time is important so if we know exactly how and where to get quality links then you can do more in less time and get your clients reach their targets quickly. Apparently nothing can be a better convincing point for your client, than greater return on investment from your services, to help them make a decision of investing more in search engine optimization and link building services. One way or the other .edu links are valid for almost all industries and niches. You can always plan wisely to get some wondrous advantages through these links.

EDU links usually have high page authority and people tend to link and share the content available there, so if you can manage to get a link from a .edu website, chances are that you will receive a good positive spike in SERP results, good amount of traffic and possibly some leads. (ofcourse only if you are targeting the right website for a niche instead of getting a link from dead .edu forums where people never even bothered to visit.)

Here are few of the creative ideas that you can use to get a link from .edu website. All ideas mentioned here are white hat so if you are an agency or even if you are not, you can imply any of the following techniques without the fear of getting penalized by search engine.

  • Offer a Special Student Discount

This is a great idea, especially if you are an E-commerce website. The complete idea is to offer special discounts to students and then ask students to spread word through forums and blogs so that your message can be expended to whole school/university. Most student blogs and university forums are highly active and normally are used as a virtual bulletin board. If you manage to get a link through one of these blogs or become a part of forum discussion, chances are that one link can help you convert lot of traffic and sales.

Pro Tip: Remember! Always offer great deals because if a good discount deal can make your business, a crap deal can even put you in danger.

  • Course Sponsorship

This works well for services websites, who have direct or indirect relationship with education or students. You can always offer a course fee to any short course which is exactly or relatively related to your niche. You can also announce (with the permission of the college/university faculty) a free course to a student who will perform extraordinary in curricular (may be extra-curricular) activities. This way you will get a chance to get featured on the college/university blog or bulletin board. As this is exactly the point of student’s interest, you will witness a good amount of student traffic coming in to your website that you can easily convert if you have any specific page that will target students.

Pro Tip: Offer a quality course and you will get quality links, plus traffic plus word of mouth.

  • Become a Speaker at University

If you are really a kick ass in your particular niche and got some good content that can help students decide their practical life and future subjects then you should pitch to university faculty and offer them your services as a free motivational speaker at the university. Usually universities welcome these kinds of services and announce these events thought blogs and forums which will help you get a link from a highly trafficked place on .edu website.

Pro Tip: It is good to propose some special offer for students before you actually go speak to them. This will be an extra advantage to convert student’s traffic in to leads and actual sales.

  • Offer Help!

Now this is indeed one of the easiest ways to get a quality .edu link for your website. All you have to do is to research some university and college websites that have a crap design. You will find tons of university website within no time as many of them are crap in terms of design. Here, the idea is simple. Contact the webmaster, or moderator who control that website and offer them your help to redesign the page or website template for FREE. As it is really difficult to say no to any quality thing which is FREE, chances are you will get the link!

Pro Tip: Try and get the link in the side bar (image link even better) as side bar is usually the area of the website which got most clicks and if you manage to get your website linked there you will receive tons of traffic (mostly from teachers and students).

  • Donation is healthy!

This is one of the most common, yet the most important ways of getting .edu links from quality websites. All you have to do is to cut some marketing budget and add it in DONATIONS. Look for universities that offer niche related subject and courses so that you can easily get a link which is from a high authority and relevant website. Again, many .edu websites have a completely separate page where they feature sponsors, if there will be many sponsor then you might not get enough traffic. Thus it is highly advisable to convince the webmaster to either offer a dedicated page for you or place the link in the sidebar or footer.

Pro Tip: Try and promote your donation so that you can get in to the eye of your targeted audience. It is great to write a blog or press release about it. This way you can increase your links in a natural way.

Bounce Tip!

  • Vacation Reviews!

Usually students from high school and universities plan vacations in the off season. If you are from travel industry, you can always offer free insight reviews for students. This way you won’t only get a link back from .edu website but you will also receive a good amount of traffic from those links.

Pro Tip: The idea is to set some vacation packages especially for students before hearing the vacation reviews with college students. This will not only help you get link and traffic but some serious conversions for your business.

There might be several other ways to get quality links from .edu websites but above tactics are few of my personal favorites from ever green quality ways to get .edu link pointing back to my website. Got any other idea to grab EDU links? Share us in the comment section.

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39 Comments
    • AvatarBibek Kumar Shrestha
    • November 5, 2015
    Reply

    Thanks for coming up with this amazingly helpful post.
    But being a SEO Specialist in the SEO industry, I still find it difficult to get the .edu links.
    I mean as mentioned, I am still confused which method would be right to get the link to my website, a personal branding website indeed.

    • AvatarBibek Kumar Shrestha
    • November 5, 2015
    Reply

    Thanks for coming up with this amazingly helpful post.
    But being a SEO Specialist in the SEO industry, I still find it difficult to get the .edu links.
    I mean as mentioned, I am still confused which method would be right to get the link to my website, a personal branding website indeed.

    • AvatarBibek Kumar Shrestha
    • November 5, 2015
    Reply

    Thanks for coming up with this amazingly helpful post.
    But being a SEO Specialist in the SEO industry, I still find it difficult to get the .edu links.
    I mean as mentioned, I am still confused which method would be right to get the link to my website, a personal branding website indeed.

  1. Reply

    Thanks Moosa For valuable Info and .edu backlinks. In order to succeed, these need to be planned out extraordinarily well.

  2. Reply

    Thanks Moosa For valuable Info and .edu backlinks. In order to succeed, these need to be planned out extraordinarily well.

  3. Reply

    Thanks Moosa For valuable Info and .edu backlinks. In order to succeed, these need to be planned out extraordinarily well.

  4. Reply

    Thanks Moosa for sharing really useful post regarding the edu link building. The links come from the .edu sites possess great value and high authority for both ranking and traffic of website. I appreciate the article and looking forward for more informative posts in future.

  5. Reply

    Thanks Moosa for sharing really useful post regarding the edu link building. The links come from the .edu sites possess great value and high authority for both ranking and traffic of website. I appreciate the article and looking forward for more informative posts in future.

  6. Reply

    Thanks Moosa for sharing really useful post regarding the edu link building. The links come from the .edu sites possess great value and high authority for both ranking and traffic of website. I appreciate the article and looking forward for more informative posts in future.

    • AvatarAyaz
    • September 24, 2013
    Reply

    Hi Moosa, how you will differentiate b/w common links and quality links?

    • AvatarAyaz
    • September 24, 2013
    Reply

    Hi Moosa, how you will differentiate b/w common links and quality links?

    • AvatarAyaz
    • September 24, 2013
    Reply

    Hi Moosa, how you will differentiate b/w common links and quality links?

  7. Reply

    I like the idea for Speaking and offering help. I think another could one is Scholarships.

    Getting out and being about of the community is big. It help establish and build your brand.

  8. Reply

    I like the idea for Speaking and offering help. I think another could one is Scholarships.

    Getting out and being about of the community is big. It help establish and build your brand.

  9. Reply

    I like the idea for Speaking and offering help. I think another could one is Scholarships.

    Getting out and being about of the community is big. It help establish and build your brand.

    • AvatarSha Menz
    • September 27, 2012
    Reply

    Hi Moosa!
    Great post. My old event management escapades come in handy here too 😉 One thing that always holds true with students is that they love being a part of events and festivals. If you have the resources to Sponsor, or even manage events,this can be another way to get the benefit of link recognition, combined with a great deal of viral sharing activity. Obviously, the event needs to be campus approved in order to have it included in online and offline promotions by the institution, but this still leaves huge scope for energetic and creative marketers. 🙂
    -Sha

    • AvatarSha Menz
    • September 27, 2012
    Reply

    Hi Moosa!
    Great post. My old event management escapades come in handy here too 😉 One thing that always holds true with students is that they love being a part of events and festivals. If you have the resources to Sponsor, or even manage events,this can be another way to get the benefit of link recognition, combined with a great deal of viral sharing activity. Obviously, the event needs to be campus approved in order to have it included in online and offline promotions by the institution, but this still leaves huge scope for energetic and creative marketers. 🙂
    -Sha

    • AvatarSha Menz
    • September 27, 2012
    Reply

    Hi Moosa!
    Great post. My old event management escapades come in handy here too 😉 One thing that always holds true with students is that they love being a part of events and festivals. If you have the resources to Sponsor, or even manage events,this can be another way to get the benefit of link recognition, combined with a great deal of viral sharing activity. Obviously, the event needs to be campus approved in order to have it included in online and offline promotions by the institution, but this still leaves huge scope for energetic and creative marketers. 🙂
    -Sha

  10. Reply

    You have shared some excellent ideas here Moosa. I especially can appreciate the fact that you have given examples of what types of sites would benefit from these examples as their success is very dependent on the niche. In order to succeed, these need to be planned out extraordinarily well. When done correctly, they can be an excellent way of driving quality traffic and even capitalizing on some excellent conversions.

    One thing that needs to be differentiated though, is the fact that .edu links do not mean any ole domain with a TLD of .edu. We are speaking of bonafide educational facilities and institutions. Maybe people like us understand this difference, but many who do not understand it finish reading posts like this with the assumption that all .edu domains are given this magical authority because of the TLD. Hope you do not mind me making that clarification, but I have dealt with that situation too many times first hand and it drives me crazy. 🙂

    • Reply

      Loved it Michael! I mean your comment seems more awesome then the complete article itself. Wil Reynolds in one of his presentation said that .edu links are no different than others as far as the TLD is concern… but usually edu links contain powerful link profile that make them megical…

      But if a website with .edu links have shitty domains it will do no magic, no matter you got the link anywhere on the website.

      Thanks for the awesome comment and looking forward to see you again!

  11. Reply

    You have shared some excellent ideas here Moosa. I especially can appreciate the fact that you have given examples of what types of sites would benefit from these examples as their success is very dependent on the niche. In order to succeed, these need to be planned out extraordinarily well. When done correctly, they can be an excellent way of driving quality traffic and even capitalizing on some excellent conversions.

    One thing that needs to be differentiated though, is the fact that .edu links do not mean any ole domain with a TLD of .edu. We are speaking of bonafide educational facilities and institutions. Maybe people like us understand this difference, but many who do not understand it finish reading posts like this with the assumption that all .edu domains are given this magical authority because of the TLD. Hope you do not mind me making that clarification, but I have dealt with that situation too many times first hand and it drives me crazy. 🙂

    • Reply

      Loved it Michael! I mean your comment seems more awesome then the complete article itself. Wil Reynolds in one of his presentation said that .edu links are no different than others as far as the TLD is concern… but usually edu links contain powerful link profile that make them megical…

      But if a website with .edu links have shitty domains it will do no magic, no matter you got the link anywhere on the website.

      Thanks for the awesome comment and looking forward to see you again!

  12. Reply

    You have shared some excellent ideas here Moosa. I especially can appreciate the fact that you have given examples of what types of sites would benefit from these examples as their success is very dependent on the niche. In order to succeed, these need to be planned out extraordinarily well. When done correctly, they can be an excellent way of driving quality traffic and even capitalizing on some excellent conversions.

    One thing that needs to be differentiated though, is the fact that .edu links do not mean any ole domain with a TLD of .edu. We are speaking of bonafide educational facilities and institutions. Maybe people like us understand this difference, but many who do not understand it finish reading posts like this with the assumption that all .edu domains are given this magical authority because of the TLD. Hope you do not mind me making that clarification, but I have dealt with that situation too many times first hand and it drives me crazy. 🙂

    • Reply

      Loved it Michael! I mean your comment seems more awesome then the complete article itself. Wil Reynolds in one of his presentation said that .edu links are no different than others as far as the TLD is concern… but usually edu links contain powerful link profile that make them megical…

      But if a website with .edu links have shitty domains it will do no magic, no matter you got the link anywhere on the website.

      Thanks for the awesome comment and looking forward to see you again!

    • AvatarAnthony Pensabene
    • September 25, 2012
    Reply

    Hey Moosa, good ideas here. Thanks for asking me to take a gander. Here are some thoughts:

    – How about making schools compete for student discounts (maybe for ‘tiers’ of discounts, so all participants get ‘something.’ Possibly target schools during particular sports seasons, as well as ‘rivalries.’

    – I really like speaking idea. Furthermore, with a bit of PR thrown in, you could probably get a link from the city’s/town’s .gov or .org website as well.

    – I also like the ‘do something for them’ idea. What about doing it pro bono. FTW! It is an investment of time and resources; but, this could make a great impression and ongoing advocate. Furthermore, a good PR person could probably spin that to the media, possibly creating more exposure and good branding.

    Just some ideas.

    • Reply

      Thanks for reading it and finding it useful!

      I thought to ask you for the comment as I know you are genius when there is a PR involved 🙂

      Loved your thoughts about the subject…especially the idea to add PR spin to attract more high value links from .gov or .org websites…

      Thanks for your time again!

    • AvatarAnthony Pensabene
    • September 25, 2012
    Reply

    Hey Moosa, good ideas here. Thanks for asking me to take a gander. Here are some thoughts:

    – How about making schools compete for student discounts (maybe for ‘tiers’ of discounts, so all participants get ‘something.’ Possibly target schools during particular sports seasons, as well as ‘rivalries.’

    – I really like speaking idea. Furthermore, with a bit of PR thrown in, you could probably get a link from the city’s/town’s .gov or .org website as well.

    – I also like the ‘do something for them’ idea. What about doing it pro bono. FTW! It is an investment of time and resources; but, this could make a great impression and ongoing advocate. Furthermore, a good PR person could probably spin that to the media, possibly creating more exposure and good branding.

    Just some ideas.

    • Reply

      Thanks for reading it and finding it useful!

      I thought to ask you for the comment as I know you are genius when there is a PR involved 🙂

      Loved your thoughts about the subject…especially the idea to add PR spin to attract more high value links from .gov or .org websites…

      Thanks for your time again!

    • AvatarAnthony Pensabene
    • September 25, 2012
    Reply

    Hey Moosa, good ideas here. Thanks for asking me to take a gander. Here are some thoughts:

    – How about making schools compete for student discounts (maybe for ‘tiers’ of discounts, so all participants get ‘something.’ Possibly target schools during particular sports seasons, as well as ‘rivalries.’

    – I really like speaking idea. Furthermore, with a bit of PR thrown in, you could probably get a link from the city’s/town’s .gov or .org website as well.

    – I also like the ‘do something for them’ idea. What about doing it pro bono. FTW! It is an investment of time and resources; but, this could make a great impression and ongoing advocate. Furthermore, a good PR person could probably spin that to the media, possibly creating more exposure and good branding.

    Just some ideas.

    • Reply

      Thanks for reading it and finding it useful!

      I thought to ask you for the comment as I know you are genius when there is a PR involved 🙂

      Loved your thoughts about the subject…especially the idea to add PR spin to attract more high value links from .gov or .org websites…

      Thanks for your time again!

  13. Reply

    Nice post Moosa.

    I am actually working on a .edu campaign at the moment where we are actually combining a number of products to create a specialized product for students…

    We will be giving away 1,000 of them and then offering a very substantial discount (50%) for any students who wish to purchase in the future. We are also even talking about personalizing the product with college team logo’s to potentially help sales, even though, any and all sales will be gravy – it’s the links we’re after 🙂

      • AvatarTori
      • October 5, 2012
      Reply

      Great stuff, you hleepd me out so much!

    • Reply

      Good idea… actually the idea of the post starts when someone actually gives me an idea to build links the lousy way…

      I think the campaign and links should offer you traffic and potential leads with links… I like your idea as this will not only offer links and leads but also a good amount of branding…. This is long term.

      Thanks for sharing your views sir!

  14. Reply

    Nice post Moosa.

    I am actually working on a .edu campaign at the moment where we are actually combining a number of products to create a specialized product for students…

    We will be giving away 1,000 of them and then offering a very substantial discount (50%) for any students who wish to purchase in the future. We are also even talking about personalizing the product with college team logo’s to potentially help sales, even though, any and all sales will be gravy – it’s the links we’re after 🙂

      • AvatarTori
      • October 5, 2012
      Reply

      Great stuff, you hleepd me out so much!

    • Reply

      Good idea… actually the idea of the post starts when someone actually gives me an idea to build links the lousy way…

      I think the campaign and links should offer you traffic and potential leads with links… I like your idea as this will not only offer links and leads but also a good amount of branding…. This is long term.

      Thanks for sharing your views sir!

  15. Reply

    Nice post Moosa.

    I am actually working on a .edu campaign at the moment where we are actually combining a number of products to create a specialized product for students…

    We will be giving away 1,000 of them and then offering a very substantial discount (50%) for any students who wish to purchase in the future. We are also even talking about personalizing the product with college team logo’s to potentially help sales, even though, any and all sales will be gravy – it’s the links we’re after 🙂

      • AvatarTori
      • October 5, 2012
      Reply

      Great stuff, you hleepd me out so much!

    • Reply

      Good idea… actually the idea of the post starts when someone actually gives me an idea to build links the lousy way…

      I think the campaign and links should offer you traffic and potential leads with links… I like your idea as this will not only offer links and leads but also a good amount of branding…. This is long term.

      Thanks for sharing your views sir!

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