With the emerging trend of smart phones, local searches have become viable to find things located near us that are easily reachable. Thus it has become an important part of vertical search not just in Google but in other search engines as well.However this has impacted negatively on the conversation ratio of websites ranking on general keywords.
One of the main reasons why the conversion ratio for general keywords is decreasing as users are more geo-specific and so if they plan to search for a new coffee shop they prefer to mention their location along with the search term. So now the search terms have more likely changed from, say, “coffee shop” to “coffee café in Edmonton” or “Coffee shop in <name of area/place>”. Another reason why geo-specific searches are getting most of the spotlight as they have become a prominent part of Google first page SERPS that looks something like this:
Since people are more inclined towards local searches, it has become fundamental for businesses (local businesses) to be active on local forums like Map listings, local business data aggregators and more.
No matter what your location is you need to get your business listed on major maps like Google, Yahoo and Bing but there are other local citation websites as well where you need to list your business with the same NAPs.
In this post I am going to list some really important local citations for Canada (other than major maps websites) that are popular among the people(and even preferred by search engines).Getting listed there will help you cater more and more local audience available online.
I did the similar kind of post a while back for AU businesses, and now for Canadian Businesses. If you are a Canadian business willing to expand within your area then you probably should bookmark this post.
If you have other quality local citation websites, please do share with us in the comment section.
At SEtalks, we convince search engines to talk about our client’s businesses. Via our upbeat strategies and innovative techniques, we strengthen the online presence for businesses. We work on the motto “We win only when our clients do.”