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personalization to increase sales

From Good to Great: Businesses using Personalization to Increase Sales

“The most important sound in any language for a person is his name.” ~Dale Carnegie That’s the reason, why you see businesses using…
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10 Content Creation Tools Every Marketer Should Have

The CMI says content is one of the most effective ways to promote a business. Almost half of all marketers plan to use…
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How To Use Social Media for Startups

Take a look at your teenage daughter. Odds are that she is probably glued to a screen, tablet or cell phone, with her…
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How I Saved Almost $900 on Top SEO/SEM Tools

Since free trial is a common SaaS marketing strategy, almost all SEO/SEM/CRM tools out there can be taken for a test drive. Obviously,…
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Definitive Guide to A/B testing

The biggest reason why businesses run online campaigns is to earn conversions. The average conversion rate (the rate at which users turn into…
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Inbound Marketing and how it is different from SEO

  If you own a business, be it big or small, you will also know that you need a website for it. Next,…
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19 Places content producers can get inspiration from

Before JK Rowling’s first fiction novel ‘Harry Potter and the Sorcerer’s Stone’ was published, she lived on welfare and struggled through her difficult…
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Here’s how much SEO services actually cost

In the web-driven world of today, deciding if you should get search engine optimization (SEO) services is not an option anymore. It is…
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A Holistic View on Penguin Update 4.0 [IMHO]

It’s been a little more than two weeks that Google came out with its latest real-time penguin update. There are quite a few…
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Real Time Penguin Penalty – What if you woke up and Donald Trump is your president?

Imagine waking up one day and finding out that Donald Trump is your president. There are three immediate choices you can make; you…
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#MozCon Day 3

I am sure you have heard the term ‘save the best for last’… Moz actually went ahead and implemented it on MozCon 2016.…
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#MozCon – Day 2: Quick Review

I will be honest here, the 2nd day was not as exciting as I thought it would be, but this is just my…
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